Perhaps the most interesting part of the article for me is the reference to how the brain processes overpriced items:
Earlier fMRI work by researchers like CMU’s George Loewenstein shows that prices that seem unfair cause a pain reaction in the brain.
I know I’ve experienced a lot of pain at the prices hotels charge you for 24-hours of Internet.
The study could also modify previous thinking that considered self-control...
PET images of Alzheimer’s brain
PET (positron emission tomography; said like “pet”- the animals...
War on my data analysis project, 2nd ed.
THE WAR ON fMRI DATA ANALYSIS
scientific… a sort of science, i suppose. every experience mentioned in this piece (may need...
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